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Our Story

In the Beginning

I started my career in FMCG sector with Britannia and Marico. After eight years of corporate life, I quit and turned into an entrepreneur in 2008. I co-founded a social media agency called Windchimes Communications. All those years in corporate life hadn’t entirely prepared me for what lay ahead of me. The most critical one being that of tracking and interpreting our business financials.

While I have now taken a backseat with Windchimes operationally, there were loads of pain points in the 12 years that I did run it. The two core problems were first; I didn’t know what all financial metrics I should be monitoring. Secondly, to collate that data would take a lot of time and the accuracy would always be a question mark

And to make matters worse….

It would take our accountant two working days to prepare the monthly business reports that I would ask for. Another three days to calculate and reconcile GST and TDS. The main reason behind that was that we used multiple software from different companies for invoicing, payroll, accounting, GST, TDS etc. None of these were connected, so the data flow was not seamless. It had to be exported from one software and then imported via excel sheets to another software, making it cumbersome.

When we started discussing this, my accountant spelt out more gap areas:
1. Invoicing from excel simply had to stop
2. GST and TDS tax calculation, reconciliation and making reports took three days per month
3. Accounting statements took 25-30 days to prepare, audit with CA, revision for final
4. Accounting was done manually on Tally for every entry – receipt & payment

I researched if there was any software that would cater to all of these requirements. Didn’t find any and so started the process of listing down the requirements and prepare an MVP. We made an MVP for invoicing alone and tested it for a few months on our business. It saved a whole lot of time for our accountant, and we could get sales related information much faster.

Having tasted success, we started working on developing all the other modules that would make it a comprehensive whole. We put together a team of UX, design, Machine Learning, Data Analytics, Testers and development capabilities. From January 2018 onwards, we began our work on it. Spent the next two years adding spanking new features, intuitive design and sharper analytics that would positively impact the business. And while doing so, we ensured that we don’t stray away from the core problem that we had identified

Helping Companies Thrive

Today Xebra is entirely operational and actively used by SMEs in B2B space in the service sector. We have targeted it more for agency business, beginning with marketing and communication ones. We hope that other sector agencies, studios, firms and freelancers around the world use and profit from it.

The business intelligence section will help the founder even if he or she isn’t from an accounting background. There are pre-set graphs that collect the data and highlight the gaps therein. It shows the clients that are profitable from the ones that aren’t so that resources can be diverted accordingly. It helps with a dynamic credit score so that the user can track the debtors and their payment cycle.

Having used Xebra within our firm, we realised we could improve cash flow by up to 40%. The founders will be able to get risk analysis done for their own business and improve their profitability. Xebra has entirely automated the accounting aspect freeing up loads of person-days for the accountant and the auditor. Also, you can get real-time information on your ledgers, P&L and Balance Sheet

The idea of Xebra was to provide crucial Business-Financial information to the founder. Information that can be used to make decisions. Timely decisions. Those decisions will not only improve cash flows to ensure a higher survival rate of the firm but also boost business and improve profitability.

We understand the current difficult period for each business and plan to help the founders in 2 ways. We have introduced a free-forever Walk plan with limited features and users. Also, the paid Gallop plan is available at a 50% discount. We want the smallest of firms to use Xebra and grow their businesses profitably.

Do send in your ideas and suggestions to nimesh(at)xebra.in

Nimesh Shah

Nimesh Shah

In The News

FORBES LOGO e1596085452403 - Our Story
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Agency reporter V2 300x99 - Our Story

In The News

FORBES LOGO e1596085452403 - Our Story
The Financial Express - Our Story
AFAQS LOGO V1 e1596085493912 - Our Story
ADGULLY e1596085515276 - Our Story
Agency reporter V2 e1596085540265 - Our Story

Clients that trust us

Vimal Kutmutia

Love how easy it is to manage all your invoices, customers and expenses in one place. Also, the best part of the platform is its Business Intelligence feature. Just one quick look and it gives us all relevant statistics about our business which helps us take better and well informed decisions. Thank you for making this platform. It changed the way we use to manage our accounting.

Vimal Kutmutia Founder & Design Strategist17Seven - Crafting Meaningful Experiences

Poojari

With the incorporation of BI, the graphs and charts outcome of data makes this tool awesome and easy to analyse facts. I’ve always struggled while preparing invoices manually for different states/within the state with GST and lots of other parameters. Xebra has made my task easier and simpler by reducing the manual work and time as well. It’s a wonderful product.

Poornima Poojari Vice President
Sunbrilo Technologies Private Limited

Ganesh

Xebra is more than just an invoicing software. It provides a detailed financial analysis which allows me to keep a track of commissions, earnings, profits, growth and so on. It has definitely made finances easier. This is one software every business needs.

Ganesh Gadakh
Founder Director & Creative Head
Elixir Integrated Brandcomm Pvt. Ltd.

Vimal Kutmutia

Love how easy it is to manage all your invoices, customers and expenses in one place. Also, the best part of the platform is its Business Intelligence feature. Just one quick look and it gives us all relevant statistics about our business which helps us take better and well informed decisions. Thank you for making this platform. It changed the way we use to manage our accounting.

Vimal Kutmutia

Founder & Design Strategist
17Seven - Crafting Meaningful Experiences

Ganesh

Xebra is more than just an invoicing software. It provides a detailed financial analysis which allows me to keep a track of commissions, earnings, profits, growth and so on. It has definitely made finances easier. This is one software every business needs.

Ganesh Gadakh

Founder Director
Creative Head
Elixir Integrated Brandcomm Pvt. Ltd.

Poojari

Amazing and User Friendly tool. With the incorporation of BI, the graphs and charts outcome of data makes this tool awesome and easy to analyse facts. I’ve always struggled while preparing invoices manually for different states/within the state with GST and lots of other parameters. Xebra has made my task easier and simpler by reducing the manual work and time as well. It provides us a quick and presentable invoice within quick minutes without much rework. It’s a wonderful product.

Poornima Poojari

Vice President
Sunbrilo Technologies Private Limited

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